{"product_id":"5lb-fair-trade-organic-peruvian-ground-coffee-medium-roast","title":"5lb Fair Trade Organic Peruvian Ground Coffee - Medium Roast","description":"\u003cp\u003eOur review of this 5lb Fair Trade Organic Peruvian ground coffee finds it well suited to households or small offices that want consistent, ethically produced coffee in bulk. The single biggest reason to buy is the combination of organic and Fair Trade certification paired with small-batch roasting: the beans are roasted on a Joper small batch roaster to bring out clear, balanced flavor while supporting sustainable sourcing. For anyone who values aroma, freshness, and social impact over single-serve convenience, this product delivers a practical way to keep a steady supply of quality medium roast coffee.\u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCertified Organic:\u003c\/strong\u003e USDA Organic certification via Ecocert SA ensures the coffee is grown without synthetic pesticides, which appeals to shoppers prioritizing clean sourcing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFair Trade:\u003c\/strong\u003e Fair Trade USA certification means the purchase supports fairer pay and community programs in producing regions, which many customers cited as a reason to choose this brand.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmall-Batch Roasting:\u003c\/strong\u003e Roasted on a Joper small batch roaster with a cast iron drum, each batch aims for even roast consistency and reduced hotspots to preserve bean character.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBulk Size:\u003c\/strong\u003e The 5 pound (80 oz) bulk packaging provides strong value for homes, offices, or foodservice that brew frequently and want fewer restocks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFresh Aroma:\u003c\/strong\u003e Customers report a pleasing smell and freshness on opening, suggesting the roast date and packaging maintain fragrance well.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho It's For\u003c\/h2\u003e\n\u003cp\u003eThis ground medium roast is ideal for coffee drinkers who brew by the pot or use commercial drip machines and need a substantial supply without compromising on organic and ethical certifications. It also fits small offices, communal kitchens, and families who appreciate a dependable, aromatic medium roast rather than specialty single-origin novelty.\u003c\/p\u003e\n\u003cp\u003eThose who prefer single-serve pods, whole-bean espresso blends for crema-driven shots, or very light roast floral profiles should look elsewhere; this product is specifically a medium roast ground coffee focused on balance, value, and certified sourcing rather than niche roast experimentation.\u003c\/p\u003e\n\u003ch2\u003ePros \u0026amp; Cons\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePros\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCertified USDA Organic and Fair Trade USA certified, supporting sustainable and fair sourcing.\u003c\/li\u003e\n\u003cli\u003eSmall-batch roasting on a Joper roaster yields even roast and consistent flavor across batches.\u003c\/li\u003e\n\u003cli\u003eLarge 5 lb bulk package offers strong value for frequent brewers and shared settings.\u003c\/li\u003e\n\u003cli\u003eCustomers praise the coffee's aroma, freshness, and supportive company mission for youth education.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCons\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGround format limits flexibility for brewing methods that prefer whole beans; grinders cannot be used to adjust grind size.\u003c\/li\u003e\n\u003cli\u003eBulk packaging may be larger than needed for occasional drinkers who prefer smaller, more frequent purchases to maximize peak freshness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct weight\u003c\/td\u003e\n\u003ctd\u003e5 lb (80 oz)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRoast level\u003c\/td\u003e\n\u003ctd\u003eMedium roast\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBean type\u003c\/td\u003e\n\u003ctd\u003e100% Arabica\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCertifications\u003c\/td\u003e\n\u003ctd\u003eUSDA Organic by Ecocert SA; Fair Trade USA Certified\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRoaster\u003c\/td\u003e\n\u003ctd\u003eJoper small batch roaster with cast iron drum\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat\u003c\/td\u003e\n\u003ctd\u003eGround coffee\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\u003ch2\u003eOur Verdict\u003c\/h2\u003e\n\u003cp\u003eFor buyers who want an ethical, reliable daily coffee in generous quantity, this 5 lb organic Fair Trade ground coffee is a smart buy: it balances roast consistency from small-batch Joper roasting with clear sourcing credentials and strong value. It is particularly good for households and offices that brew by the pot, while occasional drinkers or those needing whole beans should consider alternatives.\u003c\/p\u003e\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eIs this coffee organic and Fair Trade?\u003c\/strong\u003e\u003cbr\u003eYes, it is certified USDA Organic by Ecocert SA and Fair Trade USA Certified.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs the coffee whole bean or ground?\u003c\/strong\u003e\u003cbr\u003eThis product is sold as ground coffee, ready for drip machines and standard brewing methods.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat roasting method is used?\u003c\/strong\u003e\u003cbr\u003eThe coffee is roasted in small batches on a Joper roaster, whose cast iron drum helps produce an even roast.\u003c\/p\u003e","brand":"Gobena","offers":[{"title":"Default Title","offer_id":48247094149339,"sku":"B01LY6DGF0","price":72.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/1043\/1707\/files\/41uhJh8ukLL.jpg?v=1771005716","url":"https:\/\/gearmusthave.com\/products\/5lb-fair-trade-organic-peruvian-ground-coffee-medium-roast","provider":"GearMustHave","version":"1.0","type":"link"}