{"product_id":"nexxus-color-assure-vibrant-color-40-washes","title":"Color Assure Shampoo and Conditioner Set - Keeps Color Vibrant Up","description":"\u003cp\u003eOur review of the Color Assure Shampoo and Conditioner set finds it best suited for people who color their hair regularly and want a maintenance regimen that protects tone and moisture. The standout benefit is the PROTEINFUSION BLEND of elastin protein, quinoa and amino acids, which the reviewer found helped hair look noticeably more vibrant and less dull across several washes while still feeling soft. This is a practical, science-forward routine rather than a styling product, and it delivers predictable color-preserving results for those who want longer-lasting vibrancy.\u003c\/p\u003e\n\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePROTEINFUSION BLEND:\u003c\/strong\u003e A formulation with elastin protein and quinoa replenishes amino acids lost during coloring to help restore and protect hair structure.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColor Longevity:\u003c\/strong\u003e Designed to keep colored hair vibrant for up to 40 washes, reducing the need for frequent color refreshes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate Free Shampoo:\u003c\/strong\u003e The suggested routine starts with a sulfate free formula that cleanses without stripping salon color, helping maintain tone.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizing Conditioning:\u003c\/strong\u003e The conditioner nourishes and softens color treated hair to reduce dryness and improve manageability after dyeing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eResearch-Backed Ingredients:\u003c\/strong\u003e The brand emphasizes advanced protein research, which shows in an ingredient focus aimed at hair repair and color care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWho It's For\u003c\/h2\u003e\n\u003cp\u003eThis set is for people with color treated hair who prioritize preserving hue and maintaining softness between salon visits; it works well for permanent and demi-permanent color users who want a routine that replaces amino acids lost during processing. It is also suited to those who prefer a dedicated shampoo and conditioner system rather than mixing products.\u003c\/p\u003e\n\u003cp\u003ePeople who need heavy-duty repair for severely damaged hair or those seeking a clarifying daily shampoo may want to look elsewhere, since the formulation focuses on color care and moisturization rather than intensive reconstruction or deep clarifying detox.\u003c\/p\u003e\n\n\u003ch2\u003ePros \u0026amp; Cons\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePros\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHelps maintain color vibrancy for many washes thanks to the protein- and quinoa-infused formula.\u003c\/li\u003e\n\u003cli\u003eMakes color treated hair feel softer and more manageable after conditioning.\u003c\/li\u003e\n\u003cli\u003eSulfate free shampoo cleanses while minimizing color stripping compared with harsher cleansers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCons\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNot marketed as a deep repair treatment, so it may not fully address very damaged or over-processed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct\u003c\/td\u003e\n\u003ctd\u003eColor Assure Shampoo and Conditioner set\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrand\u003c\/td\u003e\n\u003ctd\u003eNexxus\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSize\u003c\/td\u003e\n\u003ctd\u003e13.5 oz per bottle, 2 pack\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eKey ingredients\u003c\/td\u003e\n\u003ctd\u003eElastin protein, quinoa, amino acids (PROTEINFUSION BLEND)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShampoo type\u003c\/td\u003e\n\u003ctd\u003eSulfate free color care shampoo\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrimary benefit\u003c\/td\u003e\n\u003ctd\u003eEnhances and protects color up to 40 washes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003ch2\u003eOur Verdict\u003c\/h2\u003e\n\u003cp\u003eThe Color Assure set is a solid choice for anyone who colors hair and wants a straightforward maintenance system that prioritizes vibrancy and softness. It pairs a sulfate free cleansing step with a nourishing conditioner and real protein science to extend color life, making it good value for the routine color maintainer rather than those needing extreme repair.\u003c\/p\u003e\n\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eHow often should I use this shampoo and conditioner?\u003c\/strong\u003e\u003cbr\u003eUse the shampoo and conditioner together as your regular washing routine; frequency depends on personal washing habits, but the system is designed for repeated use without rapidly stripping color.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWill this fix severely damaged hair?\u003c\/strong\u003e\u003cbr\u003eThe formula restores amino acids and improves manageability, but it is not a targeted intensive repair treatment for very over-processed strands.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow long does the color protection last?\u003c\/strong\u003e\u003cbr\u003eThe product is formulated to help keep color vibrant for up to 40 washes when used as directed.\u003c\/p\u003e","brand":"Nexxus","offers":[{"title":"Default Title","offer_id":46701410222299,"sku":"B0BB3J4CTQ","price":31.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/1043\/1707\/files\/71ewwmJ3s4L._SL1500.jpg?v=1745111010","url":"https:\/\/gearmusthave.com\/products\/nexxus-color-assure-vibrant-color-40-washes","provider":"GearMustHave","version":"1.0","type":"link"}