{"product_id":"open-innovation-2-0-the-new-mode-of-digital-innovation-for-prosperity","title":"Open Innovation 2.0: The New Mode of Digital Innovation for Prosperity","description":"\u003cp\u003eIn this review of Open Innovation 2.0 the focus is on who benefits most and why the book matters now. Readers should expect a research-backed overview of a new collaborative model for digital innovation that aims to create shared value across industry and society. The single biggest reason to buy is its clear presentation of the OI2 paradigm and core patterns, offering practical conceptual tools for leaders and practitioners seeking to shift from closed, competitive approaches toward ecosystem-driven, win-win outcomes.\u003c\/p\u003e\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEmerging paradigm:\u003c\/strong\u003e Explains the Open Innovation 2.0 methodology so readers can understand how digital innovation drives structural change in industries and communities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCore patterns:\u003c\/strong\u003e Organizes the material around patterns such as shared purpose, partnering and platforms to guide practical ecosystem design choices.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eResearch foundation:\u003c\/strong\u003e Leverages over five years of EU Open Innovation Strategy Policy group research to give the ideas empirical and policy-oriented grounding.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCo-creation focus:\u003c\/strong\u003e Shows how new services and markets can be co-created in open ecosystems to move from win-lose to win-win situations for stakeholders.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePolicy and industry insight:\u003c\/strong\u003e Bridges public policy and industry practice to help readers consider both societal benefits and market opportunities of OI2.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho It's For\u003c\/h2\u003e\n\u003cp\u003eThe book is best for innovation managers, policy makers, academic researchers and corporate strategists who need a structured framework for designing collaborative, platform-based innovation ecosystems. Practitioners running partnerships or digital platforms will find the emphasis on shared purpose and partnering particularly useful.\u003c\/p\u003e\n\u003cp\u003eThose looking for step-by-step technical instructions, hands-on toolkits or software guidance should look elsewhere; the book is conceptual and policy-oriented rather than a how-to manual for engineering implementations.\u003c\/p\u003e\n\u003ch2\u003ePros \u0026amp; Cons\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePros\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eClear presentation of the OI2 paradigm makes it easier to adopt ecosystem thinking across organizations.\u003c\/li\u003e\n\u003cli\u003eStructured around recognizable patterns, which helps translate research into practical design choices for services and markets.\u003c\/li\u003e\n\u003cli\u003eRooted in multi-year EU research, providing credibility and a policy perspective that complements business strategy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCons\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe material is conceptual and may feel abstract to readers seeking concrete technical or operational recipes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003eTitle\u003c\/td\u003e\n\u003ctd\u003eOpen Innovation 2.0: The New Mode of Digital Innovation for Prosperity and Sustainability\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAuthors\u003c\/td\u003e\n\u003ctd\u003eMartin Curley, Bror Salmelin\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSubject\u003c\/td\u003e\n\u003ctd\u003eOpen innovation, digital innovation, policy and ecosystem design\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eApproach\u003c\/td\u003e\n\u003ctd\u003eResearch-based overview organized around core OI2 patterns\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResearch source\u003c\/td\u003e\n\u003ctd\u003eEU Open Innovation Strategy Policy group research (5+ years)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntended audience\u003c\/td\u003e\n\u003ctd\u003eManagers, policy makers, researchers, strategists\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\u003ch2\u003eOur Verdict\u003c\/h2\u003e\n\u003cp\u003eOpen Innovation 2.0 is a thoughtful, research-backed guide for anyone shaping collaborative digital ecosystems. It is good value for leaders and policy makers who need a coherent framework to design platform-based partnerships and co-creation models, though readers seeking tactical engineering steps will need complementary resources.\u003c\/p\u003e\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eIs this book practical for corporate innovation teams?\u003c\/strong\u003e\u003cbr\u003eThe book offers conceptual frameworks and patterns that corporate teams can apply to strategy and partnership design, but it does not provide detailed operational playbooks.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes the book include case studies or empirical examples?\u003c\/strong\u003e\u003cbr\u003eIt is grounded in more than five years of EU policy group research and uses that evidence to illustrate the OI2 patterns and their implications.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho are the authors?\u003c\/strong\u003e\u003cbr\u003eMartin Curley and Bror Salmelin are the authors, bringing policy and innovation strategy perspectives to the OI2 paradigm.\u003c\/p\u003e","brand":"Martin Curley, Bror Salmelin","offers":[{"title":"Default Title","offer_id":48264604319963,"sku":"3319874179","price":169.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/1043\/1707\/files\/61fd90WHe-L._SL1254.jpg?v=1778306776","url":"https:\/\/gearmusthave.com\/products\/open-innovation-2-0-the-new-mode-of-digital-innovation-for-prosperity","provider":"GearMustHave","version":"1.0","type":"link"}