{"product_id":"rtic-ultra-tough-soft-cooler-20-can-portable-floating-cooler","title":"RTIC Ultra-Tough Soft Cooler 20 Can - Portable Floating Cooler","description":"\u003cp\u003eIn this review of the RTIC Ultra-Tough Soft Cooler 20 Can the bottom line is simple: it is an affordable, well-insulated soft cooler for day trips where portability and floatation matter most. The single biggest reason to buy is reliable ice retention in a lightweight, easy-to-carry package that also floats, making it an excellent choice for beach days, boating, and poolside use. The review covers real-world temperature hold, build quality impressions, and practical strengths and limits for everyday outdoor use.\u003c\/p\u003e\u003ch2\u003eKey Features\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUp to 24 hours of cooling:\u003c\/strong\u003e The insulated bag keeps drinks and food cool for a full day under normal use, with the potential to lock in cold for up to 2 days when following RTICs cooling tips.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFloating cooler:\u003c\/strong\u003e The soft pack floats, so it can ride on water at the lake or pool and keep contents accessible and dry while you relax.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and durable shell:\u003c\/strong\u003e Heavy-duty nylon exterior makes it easy to carry across sand and docks while resisting everyday abrasion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeak-proof zipper:\u003c\/strong\u003e A durable zipper and sealed construction prevent spills and keep meltwater contained inside the bag for mess-free transport.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThick closed-cell foam:\u003c\/strong\u003e Up to 1.5 in of foam insulation helps maintain internal cold and protects contents from heat during a long day outdoors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMultiple uses:\u003c\/strong\u003e Sized and shaped to serve as a lunch cooler, drink cooler, travel cooler, or camping bag depending on the outing.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWho It's For\u003c\/h2\u003e\u003cp\u003eThe RTIC 20 Can soft cooler is best for outdoor enthusiasts who need a portable, lightweight pack for day trips to the beach, lake, or park, and for boaters who appreciate that it floats. It fits well in small boats and car trunks and is sized to carry a lunch or a couple dozen cans plus ice without being bulky.\u003c\/p\u003e\u003cp\u003eShoppers who need heavy-duty long-term commercial use, or who expect years of abuse without any maintenance, may want to consider a hard cooler or higher-end alternatives; some users report mixed experiences with long-term build durability, particularly the zipper. For typical recreational use this model offers strong value.\u003c\/p\u003e\u003ch2\u003ePros \u0026amp; Cons\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003ePros\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eExcellent ice retention for day trips and often keeps contents cool up to 24 hours.\u003c\/li\u003e\n\u003cli\u003eFloats on water, which is ideal for boat and pool use.\u003c\/li\u003e\n\u003cli\u003eLightweight, easy to transport, and looks clean and tidy for picnics and travel.\u003c\/li\u003e\n\u003cli\u003eGood value compared with premium hard coolers while offering useful features like thick foam and leak-proof zipper.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eCons\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eZipper quality has been called out by some customers as a weak point after extended use.\u003c\/li\u003e\n\u003cli\u003eSoft construction means it will not provide the extreme durability of a hard cooler for heavy-duty or industrial use.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eSpecifications\u003c\/h2\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapacity\u003c\/td\u003e\n\u003ctd\u003e20 can\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCooling time\u003c\/td\u003e\n\u003ctd\u003eUp to 24 hours (up to 2 days with RTIC tips)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInsulation\u003c\/td\u003e\n\u003ctd\u003eUp to 1.5 in closed-cell foam\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShell material\u003c\/td\u003e\n\u003ctd\u003eHeavy-duty nylon\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLeak protection\u003c\/td\u003e\n\u003ctd\u003eDurable leak-proof zipper\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFloating\u003c\/td\u003e\n\u003ctd\u003eYes, designed to float on water\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\u003ch2\u003eOur Verdict\u003c\/h2\u003e\u003cp\u003eThe RTIC Ultra-Tough Soft Cooler 20 Can is a practical, affordable soft cooler for weekend adventures, beach days, and boating where flotation and portability matter. It delivers strong ice retention, a useful leak-proof design, and easy transport for the price, making it a solid choice for recreational users who want the benefits of a soft pack without paying premium prices. Consider sturdier options if you need long-term industrial durability.\u003c\/p\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eHow long will it keep ice?\u003c\/strong\u003e\u003cbr\u003eExpect up to 24 hours of cooling in normal conditions; following RTICs cooling tips can extend that to about 2 days in ideal setups.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes this cooler float?\u003c\/strong\u003e\u003cbr\u003eYes, the soft cooler is designed to float, making it suitable for use on lakes, pools, and in boats for convenience and safety.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs it leak-proof?\u003c\/strong\u003e\u003cbr\u003eThe bag uses a durable zipper and sealed construction to be 100% leak-proof in normal use, keeping meltwater contained.\u003c\/p\u003e","brand":"RTIC","offers":[{"title":"Default Title","offer_id":48620596297947,"sku":"B0CZ1435K9","price":104.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/1043\/1707\/files\/71Trcw66JVL._AC_SL1500.jpg?v=1778454752","url":"https:\/\/gearmusthave.com\/products\/rtic-ultra-tough-soft-cooler-20-can-portable-floating-cooler","provider":"GearMustHave","version":"1.0","type":"link"}