ATTITUDE Volume and Shine Hair Shampoo - EWG Verified Volumizing
ATTITUDE Volume and Shine Hair Shampoo - EWG Verified Volumizing
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In this review the ATTITUDE Volume and Shine Hair Shampoo is evaluated as a gentle, clean-label option for people with fine or thinning hair who want more body without harsh chemicals. The single biggest reason to buy is its combination of an EWG Verified formula and naturally derived ingredients that aim to boost volume while avoiding silicones and SLES, so hair feels cleaner and lighter after washing.
Key Features
- EWG Verified: Certified to meet strict health and safety standards so users can feel confident about ingredient transparency and low toxicity.
- 97% naturally derived: A high proportion of natural origin ingredients, including watercress and Indian cress, that help revitalize hair from root to tip.
- Designed for fine hair: Soy protein and cranberry extract are included to enhance shine and add lift where hair tends to lie flat.
- No silicones or SLES: Formulated without common harsh surfactants and silicones for a gentler cleanse that avoids residue buildup.
- Vegan and dermatologically tested: A plant-based shampoo suitable for households looking for cruelty-free, family-safe hair care.
- Fresh fragrance: Orange blossom and eucalyptus provide an uplifting scent that leaves hair smelling clean without overpowering.
Who It's For
The shampoo is best for people with fine, limp hair who want a cleaner-feeling, volumizing wash that relies on naturally derived ingredients and avoids sulfates and silicones. It works well for anyone seeking a vegan, dermatologically tested everyday shampoo and for households wanting a bulk refill size to reduce shopping frequency.
Those with very dry, textured, or chemically damaged hair seeking intense hydration or heavy conditioning may prefer a richer, more moisturizing treatment; pairing this shampoo with a targeted conditioner is recommended for added softness and moisture balance.
Pros & Cons
Pros
- Clean, EWG Verified formulation that reassures ingredient-conscious buyers.
- Noticeably lightweight volume and improved shine from soy protein and cranberry extract.
- Gentle cleansing without silicones or SLES, which helps avoid residue and buildup.
- Bulk refill size offers value for regular users and families.
Cons
- Scent and moisture results are subjective; some users report mixed effects on hair loss and hydration.
- Not specifically designed as an intensive moisturizing shampoo for very dry or damaged hair.
Specifications
| Brand | ATTITUDE |
| Size | 67.6 Fl Oz bulk refill |
| Target hair type | Fine, thinning hair |
| Key actives | Soy protein, cranberry extract, watercress, Indian cress |
| Formula notes | 97% naturally derived; no silicones or SLES |
| Certifications | EWG Verified, certified vegan, dermatologically tested |
| Fragrance | Orange blossom & eucalyptus |
Our Verdict
For people with fine or limp hair who prioritize ingredient safety and a lighter, cleaner wash, this ATTITUDE volumizing shampoo is a sensible buy because it pairs EWG Verified standards with performance-oriented ingredients like soy protein. It offers solid value in a large refill format and is a strong choice for everyday use when combined with a complementary conditioner.
Frequently Asked Questions
Is this shampoo safe for daily use?
Yes. The gentle, silicone- and SLES-free formula and dermatological testing make it suitable for regular use, especially for fine hair.
Will it add significant volume to thinning hair?
It helps add lift and shine via soy protein and cranberry extract, but results vary by individual and work best when paired with volumizing styling routines.
Is this suitable for color-treated hair?
The clean, gentle formulation avoids harsh sulfates, but users with color-treated hair should patch-test or consult their stylist for best compatibility.
Editor's Take
A strong option for fine hair, this EWG Verified, 97% naturally derived shampoo adds lightweight volume and shine with soy protein while avoiding silicones and harsh sulfates; best paired with a conditioner for extra moisture.

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