DEE ZEE DZ43301 Truck Tailgate Assist - Controlled Drop for RAM
DEE ZEE DZ43301 Truck Tailgate Assist - Controlled Drop for RAM
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In this review of the DEE ZEE DZ43301 tailgate assist the bottom line is simple: it is a no-nonsense, truck-specific solution for anyone who wants a quieter, controlled tailgate drop on compatible RAM models. Designed to work with factory cables, this unit slows the tailgate so it does not free fall and reduces strain on hinge points. Installation is straightforward and requires no drilling, so owners who want an easy, functional upgrade will appreciate how quickly the benefit is felt.
Key Features
- Vehicle-specific fit: Custom designed for RAM 1500 and 2500/3500 applications so the hardware aligns with factory mounting points.
- Controlled drop: The assist slows tailgate descent so the tailgate will not bang or free fall, protecting the hinge and cables.
- No-drill installation: Ships with all mounting hardware and installs in minutes without drilling, reducing installation time and complexity.
- Improved nutsert: The updated nutsert includes thread lock and is ready to install out of the box for a cleaner, faster fit up.
- Durability tested: The unit is tested for heavy use and built to handle repeated opening and closing over time.
Who It's For
The DEE ZEE DZ43301 tailgate assist is aimed at RAM owners who want a simple upgrade to make their tailgate easier to open and close, especially those who frequently access a truck bed and want to avoid the loud slam or stress on the factory cables. It suits DIYers who prefer a quick, no-drill install and expect a custom fit for 2009-2018 RAM 1500, 2019+ RAM 1500 Classic, and 2010+ RAM 2500/3500 models.
Those who should look elsewhere include owners who require a universal or adjustable fit for different truck makes, or buyers who are concerned by mixed reports about top-end cracking and want only parts with extended long-term service records; heavy commercial users may prefer a different heavy-duty solution with longer proven field life.
Pros & Cons
Pros
- Easy installation with no drilling required and all hardware included for the model fit.
- Reduces tailgate slam and eases strain on cables and hinge points for smoother operation.
- Updated nutsert ships ready with thread lock for faster, cleaner assembly.
- Good value as a low-cost upgrade that improves daily usability of the truck bed.
Cons
- Some customers report mixed durability, with a few instances of the top of the cylinder cracking under heavy use.
- Instructions receive mixed feedback, so installers may need to rely on online guidance or experience.
Specifications
| Product | Tailgate Assist |
| Model | DZ43301 |
| Compatible Vehicles | 2009-2018 RAM 1500; 2019+ RAM 1500 Classic; 2010+ RAM 2500/3500 |
| Installation | No drilling required; includes model-specific hardware |
| Mounting Hardware | Includes improved nutsert with thread lock |
| Works With | Factory tailgate cables |
| Durability | Tested for heavy use; mixed long-term reports |
Our Verdict
The DEE ZEE DZ43301 is a practical, affordable upgrade for RAM owners who want a smoother, quieter tailgate experience and an easy, model-specific install. It provides clear daily benefits in reduced wear and better control, making it a sensible purchase for most personal-use trucks, though buyers focused on extreme durability or commercial duty cycles should weigh mixed field reports.
Frequently Asked Questions
Will this fit my RAM?
It fits 2009-2018 RAM 1500, 2019+ RAM 1500 Classic, and 2010+ RAM 2500/3500; use the vehicle application checker to confirm.
Is drilling required to install?
No, the DEE ZEE unit installs without drilling and includes the necessary model-specific hardware.
Does it work with factory cables?
Yes, the assist is designed to work in conjunction with the factory tailgate cables to control descent.
Editor's Take
The DEE ZEE DZ43301 is a practical, affordable tailgate assist for compatible RAM trucks that provides a controlled, quieter drop and installs without drilling; good value for personal-use owners though long-term durability reports are mixed.

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