Full Figure Plus Size MagicLift Wirefree Support Bra - Wirefree Lift

In this review of the MagicLift Original Support Bra the bottom line is clear: this is a practical, everyday wirefree bra for curvy women who need reliable lift and comfort without an underwire. The reviewer found the signature cushioned crisscross construction provides noticeable lift and shaping while the contoured cups give good coverage for fuller figures. It is especially worth considering if shoulder strain or back support is a priority, since the wide cushioned straps and supportive band distribute weight more evenly than many standard bras.

Key Features

• MAGICLIFT TECHNOLOGY: A cushioned band crisscrosses under and over the bust to lift and shape without a wire, offering a wirefree alternative for support.
• Supportive Construction: Contoured cups provide coverage and help keep the bust centered for daily wear and moderate activity.
• Comfort-Focused Straps: Wide cushioned straps reduce shoulder pressure and help relieve strain during long wear.
• Custom Fit Closure: A hook-and-eye closure with 3 columns and 3 rows lets wearers fine-tune fit and adjust as needed.
• Heritage Design: Designed in New York since 1921, the pattern and fit reflect decades of experience dressing curvy bodies.

Who It's For

The MagicLift bra is best for women seeking a wirefree option that still offers noticeable lift and full-coverage cups; it suits daily wear, office use, and anyone who prefers a structured but non-wired silhouette. Those with shoulder discomfort or mild back pain may appreciate the wider cushioned straps and the supportive band that helped one customer find relief.

Shoppers who need very soft, silky-feel fabrics or who prioritize extremely precise sizing may want to try alternatives first, since customer feedback shows mixed reactions to sizing and some find the material texture stiffer than expected.

Pros & Cons

Pros

• Reliable wirefree lift and shaping from the MagicLift cushioned construction.
• Contoured cups that offer good coverage and daylong comfort.
• Wide cushioned straps that help reduce shoulder pressure.
• Adjustable hook-and-eye with 3 columns and 3 rows for a custom fit.

Cons

• Sizing can be inconsistent for some shoppers, with reports of running both big and small.
• Material texture is sometimes described as stiff or scratchy rather than very soft.

Specifications

Our Verdict

The MagicLift Original Support Bra is a sensible buy for curvy women who want dependable wirefree lift, full coverage, and supportive straps for everyday wear. It represents good value when support and fit are priorities, though shoppers sensitive to fabric feel or exact sizing should try a fit check before committing.

Frequently Asked Questions

Does this bra have an underwire?
Answer. No, the MagicLift uses a cushioned band that crisscrosses under and over the bust to provide lift without a wire.

Is the closure adjustable?
Answer. Yes, it features a hook-and-eye closure with three columns and three rows so you can tighten or loosen the fit.

How does the fabric feel?
Answer. Many find the bra supportive and comfortable, though some customers report the material texture is firmer or slightly scratchy compared with softer lingerie fabrics.