Glamorise Full Figure MagicLift Original Support Bra (Style WIUO)

In this review of the Glamorise Full Figure Plus Size MagicLift Original Support Bra, the bottom line is straightforward: this bra is for curvy women who want reliable, wire-free lift and all-day comfort. The defining strength is the patented MAGICLIFT TECHNOLOGY, a cushioned crisscross band that lifts and shapes without a wire, making it a strong pick for those who prioritize support without underwire pressure. The reviewer found it especially effective for fuller busts seeking gentle lift and improved posture while remaining a practical everyday option.

Key Features

• MAGICLIFT TECHNOLOGY: A cushioned under-over crisscross construction lifts and shapes the bust without a wire for sustained support.
• Supportive Contoured Cups: The contoured cups provide full coverage and help smooth the silhouette under clothing for dependable everyday wear.
• Wide Cushioned Straps: Broad, padded straps ease shoulder pressure and reduce strain for longer comfort.
• Custom Hook-and-Eye Closure: A 3-column by 3-row closure increases with size to help dial in a more secure fit as needed.
• Heritage Design: Designed in New York with over 100 years of experience, the construction reflects attention to curvy figures and long-term wearability.

Who It's For

This bra is well suited to plus-size and full-figure women who want a wire-free option that still provides genuine lift and coverage for daily use. It works particularly well for those who experience shoulder or back discomfort and want a cushioned support system and broad straps to help relieve pressure.

It may be less ideal for shoppers looking for very soft, silky fabrics; some customers note a firmer material texture. Also, those who need a looser fit should size carefully because a portion of wearers reported the bra can run a bit small in cup or band.

Pros & Cons

Pros

• Wire-free lift from the MAGICLIFT TECHNOLOGY provides reliable shaping without underwire discomfort.
• Wide cushioned straps increase comfort and help reduce shoulder strain during long wear.
• Contoured cups and a multi-column closure offer good coverage and an adjustable, personalized fit.
• Perceived as good value for money thanks to durable construction and support.

Cons

• Some customers report the fabric texture feels rougher than expected, which may affect comfort for sensitive skin.
• A minority of wearers find the bra runs small, so careful sizing or sizing up may be necessary.

Specifications

Brand	Glamorise
Model	MagicLift Original Support Bra
Style	Wirefree, full-figure support bra
Straps	Wide cushioned straps to ease shoulder pressure
Closure	Hook-and-eye, 3 columns by 3 rows
Designed	New York, since 1921

Our Verdict

The Glamorise MagicLift Original is a solid choice for curvy women who want dependable wire-free lift and supportive everyday wear. Its cushioned crisscross support and wide straps deliver tangible comfort and back support, making it good value for those prioritizing function over ultra-soft fabrics. Size thoughtfully to get the best fit.

Frequently Asked Questions

Is this bra wire-free?
Yes, it uses MAGICLIFT cushioned bands that lift and shape without any underwire.

Does it relieve shoulder strain?
The wide cushioned straps are designed to reduce shoulder pressure and can help ease strain for many wearers.

How should I size it?
Many customers find the fit true to size but some report it runs small, so consider trying your normal size and having a larger size as an option if you prefer more room.