Glamorise Full Figure Plus Size MagicLift Original (Style SW9W)
Glamorise Full Figure Plus Size MagicLift Original (Style SW9W)
Price subject to change. Tap below for current.
Couldn't load pickup availability
In this review of the Glamorise Full Figure Plus Size MagicLift Original Support Bra, the bottom line is clear: this bra is for curvy women seeking reliable wire-free lift and everyday comfort. The design centers on the brand's MAGICLIFT TECHNOLOGY, a cushioned construction that crisscrosses under and over the bust to shape and support without an underwire. Reviewers repeatedly praise its supportive fit and lasting quality, and many note improved back comfort when wearing it for extended periods, making it a strong choice for daily wear.
Key Features
- MagicLift Technology: A cushioned band lifts and shapes the bust without a wire for a gentler alternative to underwire bras.
- Contoured Cups: Cups provide full coverage and maintain a smooth silhouette under clothing for predictable support.
- Wide Cushioned Straps: Straps are designed to ease shoulder pressure and reduce strain during long wear.
- Custom Fit Closure: A hook-and-eye closure with three columns and three rows lets wearers fine-tune the fit across sizes.
- Heritage Design: Designed in New York since 1921, the bra reflects a century of experience in plus-size support garments.
Who It's For
This bra is best for full-figure women who want dependable wire-free support for everyday use and those who have experienced shoulder or back strain with lesser bras. It suits anyone seeking a structured, cushioned feel and a classic silhouette for daily outfits.
Those who prefer very soft, silky-feeling fabrics or a barely-there, lightweight lounge bra may want to look elsewhere, since some customers describe the material texture as firmer or slightly rough compared with softer sleepwear styles.
Pros & Cons
Pros
- Offers notable lift and shaping without an underwire thanks to a thoughtful cushioned support band.
- Wide, cushioned straps and contoured cups improve comfort for extended wear and help relieve shoulder pressure.
- Durable construction and quality materials give a solid sense of value for money.
Cons
- Sizing can be inconsistent for some shoppers, with reports of running either slightly large or small.
- Material is described by some customers as stiff or scratchy compared with softer bras.
Specifications
| Brand | Glamorise |
| Model | Full Figure Plus Size MagicLift Original Support Bra #1000 |
| Support | Wirefree MAGICLIFT cushioned band |
| Straps | Wide cushioned straps |
| Closure | Hook-and-eye, 3 columns & 3 rows |
| Design Origin | Designed in New York since 1921 |
Our Verdict
The Glamorise MagicLift Original is a reliable, well-made wire-free bra that delivers real lift and comfort for curvy figures, making it a sensible buy for daily wear. It represents strong value for money for shoppers who prioritize support over ultra-soft fabric feel, but check sizing carefully before ordering.
Frequently Asked Questions
Is this bra wired?
No, the MagicLift Original uses a cushioned support band to lift and shape without an underwire.
Does it relieve shoulder or back strain?
Many wearers report improved comfort and less shoulder strain thanks to the wide cushioned straps and supportive band.
How is the fit?
Fit is generally supportive, but customers report mixed sizing, so trying your usual full-figure size or consulting sizing guides is recommended.
Editor's Take
The Glamorise MagicLift Original is a dependable wire-free bra that provides solid lift and comfort for curvy figures, offering good value for daily wear though sizing can be inconsistent and the fabric may feel firm to some.

Recently viewed
Recently viewed products will appear here as customers browse the store.