Glamorise MagicLift Active Support Bra Wirefree 1005 (Style 609Y)

In this review of the Glamorise MagicLift Active Support Bra Wirefree 1005 the bottom line is clear: this is a wire-free everyday bra aimed at curvy women who need dependable support without the discomfort of an underwire. The single biggest reason to buy is the brand's MAGICLIFT technology, which uses a cushioned band to lift and shape while the cotton-blend fabric keeps things breathable and comfortable for long days on the move. Fit and strap stability vary by individual, but for many this bra delivers the support and comfort expected from a design refined since 1921.

Key Features

• MAGICLIFT TECHNOLOGY: A cushioned band lifts and shapes the bust without a wire for supportive comfort during activity.
• Maximum comfort fabric: Cotton-blend materials wick moisture and feel soft against the skin for all-day wear.
• Custom fit closure: Hook-and-eye closure with three columns and four rows adjusts for a more precise fit as size needs change.
• Stay-in-place fit: A two-way stretch back helps keep straps in position and allows some flexibility in movement.
• Heritage design: Designed in New York since 1921, the bra reflects a long history of crafting styles for curvy figures.

Who It's For

This bra is best for curvy women seeking a supportive, wire-free option for everyday wear or low-impact activity; customers who prioritize shoulder comfort and want a cotton-blend that breathes will appreciate it. It suits those who want an adjustable back closure and prefer a softer, non-wired shape that still offers lift.

Shoppers who need high-compression sports support for intense workouts or who require extremely precise sizing may want to consider specialized active bras or try a fit consultation first, as some users report mixed results with the largest sizes and occasional back rolling on certain body shapes.

Pros & Cons

Pros

• Comfortable, soft cotton-blend feels gentle on the skin and wicks moisture for daily wear.
• Effective support and lift for many curvy figures thanks to the MAGICLIFT cushioned band.
• Adjustable three-column, four-row hook-and-eye closure helps achieve a custom fit as needed.
• Two-way stretch back provides flexibility and helps keep straps in place during movement.

Cons

• Fit can be inconsistent for some; the largest size has been reported by some customers to run small.
• A few users note the back occasionally rolls up, so it may not suit every body shape for high-intensity activity.

Specifications

Product	MagicLift Active Support Bra Wirefree 1005
Technology	MAGICLIFT cushioned lift band
Construction	Wirefree, cotton-blend fabrics
Closure	Hook-and-eye, 3 columns x 4 rows
Back	Two-way stretch back for strap stability
Designed	New York since 1921

Our Verdict

The Glamorise MagicLift Active Support Bra Wirefree 1005 is a smart pick for curvy women who want reliable, wire-free lift and daylong comfort at good value. Its MAGICLIFT band and cotton-blend construction deliver support and breathability for everyday use, though those needing ultra-precise sizing or high-impact compression should compare fits carefully before buying.

Frequently Asked Questions

Is this bra true to size?
Many customers find the fit accurate, but a portion report the largest sizes run small, so check size guidance and consider trying the next size up if between sizes.

Can it be worn for exercise?
It is suitable for low-impact or everyday active use due to the supportive band and stretch back, but not designed as a high-compression sports bra for intense workouts.

Does it have an underwire?
No, it is wirefree and relies on the cushioned MAGICLIFT band for lift and shaping.