LOMA Nourishing Shampoo 33 Ounce Liter - Moisturizing Cleanse
LOMA Nourishing Shampoo 33 Ounce Liter - Moisturizing Cleanse
Price subject to change. Tap below for current.
Couldn't load pickup availability
Our review of LOMA Nourishing Shampoo 33 Ounce (Liter) finds it most suitable for people with dry or curly hair who want a moisturizing, everyday cleanser. The biggest reason to consider this shampoo is its gentle, hydrating formulation that customers say improves hair health and works well on curls while producing a pleasant scent and good lather. This review highlights who benefits, where it struggles, and why the bottle size and value-for-money opinions vary among users.
Key Features
- Hydrating formula: Provides noticeable moisture that helps manage dry or curly hair without feeling overly heavy.
- Pleasant scent: Users consistently mention a pleasant smell that makes regular use more enjoyable.
- Good lather: The shampoo suds up well, making it easy to distribute through hair for a thorough clean.
- Value sizing: Sold in a large 33 ounce liter bottle intended for extended use, offering good cost per wash for many buyers.
- Improves hair health: Many reviewers note stronger-looking hair and improved manageability with continued use.
Who It's For
This shampoo is best for people with curly, textured, or naturally dry hair looking for a moisturizing daily cleanser that lathers well and leaves hair easier to manage. It also suits shoppers seeking a pleasant-smelling, economical bottle for regular at-home use.
Those who prioritize high shine or ultra-soft finish after one wash may want to test a travel size first, since customer impressions of shine and softness are mixed. Anyone who needs a clarifying or medicated treatment should look elsewhere, as this product is positioned as a nourishing, routine shampoo rather than a specialty therapeutic formula.
Pros & Cons
Pros
- Moisturizing action that helps control frizz and supports curly hair health.
- Consistent positive feedback on scent and lather that make washing pleasant.
- Large 33 ounce liter bottle provides value for those who wash frequently.
Cons
- Mixed reports on shine and softness mean results vary by hair type and may not satisfy everyone.
- At least one customer noted the bottle received was not completely full, so shipping quality checks may be needed.
Specifications
| Product name | LOMA Nourishing Shampoo 33 Ounce (Liter) |
| Intended hair type | Dry and curly hair, general hair care |
| Primary benefit | Moisturizing cleanse and improved manageability |
| Key sensory notes | Pleasant scent and good lather |
| Bottle size | 33 ounce (liter) |
| Brand | Innovative Salon Products, Inc. |
Our Verdict
LOMA Nourishing Shampoo 33 Ounce (Liter) is a solid pick for anyone with dry or curly hair seeking a hydrating, easy-lathering everyday shampoo that offers good value. While shine and softness results are mixed, its moisturizing performance, scent, and bottle size make it a smart option for regular use and for shoppers focused on hair health rather than instant gloss.
Frequently Asked Questions
Is this shampoo good for curly hair?
Yes, many customers report it works well on curls by adding moisture and making hair easier to manage.
Does it lather well?
Yes, the formula produces a noticeable lather that helps distribute the product through hair.
Is the 33 ounce bottle full?
Most purchases arrive full, but one customer reported receiving a bottle that appeared only three quarters full, so inspect the package on arrival.
Editor's Take
LOMA Nourishing Shampoo 33 Ounce is a moisturizing, easy-lathering shampoo that suits dry and curly hair, offering good scent and value though shine and softness results vary.

Recently viewed
Recently viewed products will appear here as customers browse the store.