MagicLift Active Support Bra Wirefree 1005 - Lift Without Wire

In this review of the MagicLift Active Support Bra Wirefree 1005 the bottom line is simple: this bra is for curvy, well-endowed women who want reliable lift and daylong comfort without an underwire. The single biggest reason to buy is the MAGICLIFT TECHNOLOGY, a cushioned lower band that lifts and shapes the bust while avoiding the pressure and discomfort of a wire. The design pairs breathable cotton-blend fabrics and a two-way stretch back so it moves with the wearer, making it a practical choice for everyday wear and low-impact activity.

Key Features

• MAGICLIFT TECHNOLOGY: The cushioned lower band lifts and shapes the bust to provide wire-free support that still feels structured.
• Cotton-blend fabric: Breathable materials wick away moisture for comfortable all-day wear, especially in warm weather or during light activity.
• Custom fit closure: A hook-and-eye closure with three columns and four rows lets wearers fine-tune the band fit as sizes vary or change over time.
• Stay-in-place back: The two-way stretch back helps keep straps from slipping and allows some give for natural movement while maintaining support.
• Heritage construction: Designed in New York since 1921, the bra reflects decades of experience in making styles for curvy women.

Who It's For

This bra is best for curvy and full-busted women who want the feel of underwire lift without the wire itself, and who value a cotton-blend fabric for breathability. It works well for everyday use, commuting, errands, and low-impact activities where steady support and comfort matter.

Those who need extreme shaping for high-impact sports or prefer a minimalist sports bra without any shaping structure should look elsewhere. Also, shoppers who need a very precise cup fit should consider trying multiple sizes since customers report mixed experiences with cup sizing and occasional band rolling.

Pros & Cons

Pros

• Comfortable cotton-blend fabrics that feel soft and wick moisture for long wear.
• Good support for well-endowed figures without an underwire, thanks to the MAGICLIFT cushioned band.
• Adjustable hook-and-eye with three columns and four rows helps achieve a tailored band fit.
• Durable construction and overall value for money noted by multiple customers.

Cons

• Some customers report mixed cup sizing and occasional band rolling, so fit can vary between wearers.
• Not designed for high-impact workouts where firmer compression or underwire-style stabilization is required.

Specifications

Brand	Glamorise
Model	MagicLift Active Support Bra Wirefree 1005
Support type	Wirefree with MAGICLIFT cushioned band
Fabric	Cotton-blend, moisture-wicking
Closure	Hook-and-eye, 3 columns x 4 rows
Back	Two-way stretch stay-in-place back
Designed	New York (since 1921)

Our Verdict

The MagicLift Active Support Bra Wirefree 1005 is a smart choice for curvy women who want effective lift and comfortable, breathable wear without underwire. It balances support, adjustability, and value, making it a reliable everyday bra for low-impact activity and long shifts. Shoppers who need exact cup precision or high-impact performance should try sizing carefully or seek a more specialized sports bra.

Frequently Asked Questions

Does this bra have an underwire?
No, it is wirefree and uses a cushioned MAGICLIFT lower band to lift and shape the bust.

Is the fabric suitable for warm weather?
Yes, the cotton-blend fabric wicks moisture and breathes well for everyday comfort in warm conditions.

How adjustable is the fit?
The hook-and-eye closure offers three columns and four rows for band adjustment, and the two-way stretch back helps keep straps in place for a flexible fit.