Color Assure Sulfate-Free Shampoo for Color Treated Hair - Long
Color Assure Sulfate-Free Shampoo for Color Treated Hair - Long
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In this review of Nexxus Color Assure Sulfate-Free Shampoo, the bottom line is simple: it is aimed at people who regularly color their hair and want an affordable way to extend vibrancy without harsh sulfates. The shampoo's chief benefit is color protection-formulated with the brand's PROTEINFUSION blend it claims to replenish proteins lost during coloring and preserve color for many washes. It cleanses gently, has a pleasant scent noted by several users, and pairs with the matching conditioner for best results, making it a practical everyday option for maintenance between salon visits.
Key Features
- Sulfate-free formula: Cleanses colored hair without strong detergents to help maintain dye integrity and reduce premature fading.
- PROTEINFUSION blend: Contains Elastin Protein and Quinoa to help replenish nutrients and support a healthier-looking hair surface after coloring.
- Long-lasting vibrancy: Designed to extend the visible life of hair color for many washes when used as directed with the matching conditioner.
- Silicone-free option: Avoids silicones that can weigh hair down, leaving color-treated hair feeling lighter and more natural.
- Everyday use: Gentle enough for routine cleansing while helping to restore shine and enhance color vibrancy over time.
Who It's For
This shampoo is best for people with color-treated hair who want a maintenance product that focuses on protecting dye and replenishing proteins lost during chemical services. It suits those who prefer sulfate-free and silicone-free formulas and who plan to use a coordinating conditioner for optimal maintenance.
People seeking heavy hydration or anti-frizz repair as a primary goal may need to look elsewhere or pair this shampoo with a richer conditioner or treatment, since some users report dryness or frizz after use. Also note there are occasional reports of packaging leakage, so check seals at delivery.
Pros & Cons
Pros
- Extends color vibrancy while gently cleansing, suitable for regular color maintenance.
- PROTEINFUSION blend with Elastin Protein and Quinoa helps replenish nutrients lost during coloring.
- Silicone- and sulfate-free formulation that leaves hair feeling lighter and more natural.
- Pleasant scent and good value when compared to salon-only products.
Cons
- Some users experience dryness and increased frizz, so follow with a conditioner for best results.
- Occasional complaints about bottle leakage during shipping have been reported.
Specifications
| Brand | Nexxus |
| Product type | Shampoo for color treated hair |
| Key ingredients | PROTEINFUSION blend with Elastin Protein and Quinoa |
| Formulation | Sulfate-free, silicone-free |
| Size | 13.5 oz |
| Recommended pairing | Color Assure Long Lasting Vibrancy Conditioner |
Our Verdict
For anyone focused on preserving salon color without harsh detergents, this sulfate-free shampoo is a cost-effective choice that prioritizes vibrancy and nutrient replenishment. It performs best when paired with the matching conditioner; those needing intense moisture or anti-frizz repair should combine it with richer treatments, but color-focused users will find it good value for routine maintenance.
Frequently Asked Questions
Is this safe for all types of color-treated hair?
Yes, it is formulated for color-treated hair and is sulfate- and silicone-free to help protect dye across most color processes.
Will this shampoo prevent all color fading?
No product can prevent all fading, but this formula helps extend vibrancy and replenish nutrients to slow visible color loss when used as directed.
Should I use a conditioner afterward?
Yes, using the Color Assure Long Lasting Vibrancy Conditioner after shampooing gives the best results for shine and manageability.
Editor's Take
A cost-effective, sulfate- and silicone-free shampoo that helps extend color vibrancy with a PROTEINFUSION blend; best used with the matching conditioner for shine and manageability.

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