PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra (Style 66CL)
PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra (Style 66CL)
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Our review of the PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra finds it best suited for women seeking a T-shirt friendly, wire-free option that still delivers noticeable lift and stable shaping. The single biggest reason to buy is the TruSupport 4-way wireless system, which combines higher sides, fuller cups, wider straps and a smoother back to reduce bulge and increase comfort through a long day. The cotton-rich Cool Comfort fabric and cushioned straps make this bra feel like a soft tee while the Magic Ring construction provides bottom-up lift without underwires.
Key Features
- TruSupport 4-way system: Higher sides and fuller cups give fuller coverage and smoother shaping at the sides and back for less bulge.
- Magic Ring construction: Panels support from the bottom up to create a natural-looking lift without a wire digging into the ribcage.
- Cool Comfort fabric: Moisture-wicking jacquard stretch cotton keeps the wearer cooler and feels soft like a favorite T-shirt.
- Stretch satin panels: Smooth the back and sides to reduce visible lines under fitted tops.
- Cushioned straps and Comfortsoft band: Wider, padded straps and a cotton-covered band relieve pressure on the shoulders during extended wear.
- Tag-free interior: Eliminates itch or irritation for sensitive skin when worn all day.
Who It's For
The PLAYTEX 18 Hour wire-free bra is ideal for those who prioritize comfort and support over an underwire profile, such as office workers, parents on the go, and anyone who prefers a smooth T-shirt look. It is especially good for wearers wanting fuller coverage and a no-bulge back without sacrificing softness.
Shoppers seeking a very molded, push-up silhouette or a fashion-forward plunge bra should look elsewhere, since this is designed for natural lift, full coverage and everyday stability rather than dramatic cleavage or evening wear aesthetics.
Pros & Cons
Pros
- Comfortable, cotton-rich fabric that wicks moisture and feels like a soft tee.
- Effective support and natural lift from Magic Ring and TruSupport construction without underwires.
- Smoother back and higher sides reduce bulge and create a neater silhouette under clothing.
- Cushioned straps and tag-free interior increase long-wear comfort.
Cons
- Sizing reports vary among customers, so some may need to try a couple sizes to find the best fit.
- Not designed for dramatic push-up shaping or very low-cut necklines.
Specifications
| Brand | Playtex |
| Model | 18 Hour Ultimate Lift and Support Wire-Free Bra |
| Construction | TruSupport 4-way wireless system with Magic Ring panels |
| Fabric | Cool Comfort moisture-wicking jacquard stretch cotton |
| Support features | Higher sides, fuller cups, wider straps, smoother back |
| Comfort features | Cushioned straps, Comfortsoft cotton-covered band, tag-free interior |
Our Verdict
The PLAYTEX 18 Hour wire-free bra is a strong everyday choice for anyone who wants soft, breathable fabric with structured, wireless support. It balances natural lift and full coverage with features that control bulge and relieve shoulder pressure, making it good value for shoppers prioritizing comfort and reliable shaping over dramatic lift.
Frequently Asked Questions
Is this bra comfortable for all-day wear?
The cushioned straps, Comfortsoft band and tag-free interior are designed for all-day comfort and most customers report it wears well for extended periods.
Does it provide real lift without an underwire?
Yes; the Magic Ring construction and TruSupport system provide bottom-up support and a natural-looking lift without a wire.
How true to size is this bra?
Fit feedback is mixed-many find the sizing accurate, but some customers report variations, so trying your usual size and having an exchange option is recommended.
Editor's Take
The PLAYTEX 18 Hour wire-free bra delivers soft, cotton-rich comfort with effective natural lift from Magic Ring and TruSupport construction, making it a strong everyday choice for full coverage and reduced bulge.

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