PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra (Style 981U)
PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra (Style 981U)
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Our review of the PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra finds it best for anyone seeking everyday, no-wire support with a soft T-shirt feel; the single biggest reason to buy is its combination of higher sides and Magic Ring construction that deliver a natural-looking lift without underwire. The bra's Cool Comfort cotton-blend fabric and cushioned straps make it a comfortable choice for long wear, while the wider straps and smoother back add stability for full-coverage needs. Sizing feedback is mixed on cup fit, so measure carefully before ordering.
Key Features
- TruSupport 4-way system: Higher sides, fuller cups, wider straps and a smoother back work together to reduce side bulge and improve overall support.
- Magic Ring construction: Panels built to support from the bottom up provide a natural-looking lift without the need for a wire.
- Cool Comfort fabric: Moisture-wicking jacquard stretch cotton keeps skin drier and feels soft like a favorite tee for all-day wear.
- No-bulge stretch panels: Stretch satin at the back and sides smooth contours for a cleaner silhouette under clothing.
- Cushioned straps and tag-free interior: Straps relieve shoulder pressure and the tag-free finish reduces irritation for extended comfort.
Who It's For
The PLAYTEX 18 Hour wire-free bra is ideal for women who prefer full-coverage, comfortable bras for daily wear and want lift without an underwire; it suits those who like soft, T-shirt-style fabrics and extra side support. The cushioned straps and smoother back make it a good option for anyone who experiences strap digging or wants a neater back profile under fitted tops.
Shoppers seeking a fashion-forward, plunge, or very low-cut bra should look elsewhere, as this design prioritizes coverage and support over extreme shaping or cleavage. Also, because customer feedback on cup sizing is mixed, those between sizes or needing precise cup fit may prefer to try on before committing.
Pros & Cons
Pros
- Comfortable Cool Comfort cotton blend that wicks moisture and feels soft against skin.
- Effective wireless lift from Magic Ring panels for a natural shape without underwire.
- Supportive TruSupport system with higher sides and wider straps that reduce bulge and shoulder pressure.
- Smooth back and stretch satin panels minimize visible lines under clothing.
Cons
- Cup sizing receives mixed feedback, so some customers may find the cup fit smaller than expected.
- Not designed for low-cut styles, so it may be too full-coverage for certain outfits.
Specifications
| Brand | PLAYTEX |
| Model | 18 Hour Ultimate Lift and Support Wire-Free Bra |
| Construction | TruSupport 4-way wireless support with Magic Ring panels |
| Fabric | Cool Comfort moisture-wicking jacquard stretch cotton |
| Coverage | Full-coverage with higher sides and smoother back |
| Comfort features | Cushioned straps and tag-free interior |
Our Verdict
The PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra is a strong pick for everyday wearers who want reliable wireless lift, soft T-shirt comfort, and improved side smoothing; its support features and moisture-wicking fabric make it good value for those prioritizing comfort and stability, though careful sizing is recommended for the best cup fit.
Frequently Asked Questions
Does this bra have wired support?
Answer: No, it is a wireless design that uses Magic Ring construction and the TruSupport system for lift and shaping.
Is the fabric breathable for warm weather?
Answer: Yes, the Cool Comfort moisture-wicking jacquard stretch cotton is designed to keep you cooler and drier than standard cotton blends.
Will it reduce back and side bulge?
Answer: The higher sides and stretch satin panels are intended to smooth the back and sides and provide a no-bulge profile under clothing.
Editor's Take
The PLAYTEX 18 Hour wire-free bra delivers reliable everyday lift and comfort with TruSupport construction, moisture-wicking Cool Comfort fabric, and cushioned straps, making it good value for full-coverage wearers who check sizing carefully.

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