Rex Coffee Organic Fairtrade Instant Coffee 3.53 oz Jar (Pack of 12)

In this review of Rex Coffee Organic Fairtrade Freeze-Dried Instant Coffee, the bottom line is simple: this is a convenient, ethically sourced instant coffee that aims to bridge the gap between speed and real coffee flavor. Reviewers who want a quick cup without sacrificing ethical credentials will appreciate that it is made from 100% Arabica beans and carries both USDA Organic and Fairtrade certifications. The single biggest reason to buy is the combination of recognizable origin standards and a smooth, low-bitterness profile that dissolves instantly for hot or iced beverages.

Key Features

• Organic & Fairtrade Certified: Certified USDA Organic and Fairtrade to support sustainable production and fairer trading conditions for growers.
• 100% Arabica: Made entirely from Arabica beans for a milder, more balanced cup compared with lower-grade blends.
• Freeze-Dried for Flavor: Freeze-drying preserves aroma and reduces bitterness so the instant brew tastes closer to fresh coffee.
• Eco-Friendly Glass Jar: Packaged in a recyclable, resealable glass jar to keep grounds fresh and reduce plastic waste.
• High Yield Per Jar: Each 3.53 oz jar brews 50+ cups, making the case pack of 12 a practical stock for home, travel, or office use.

Who It's For

This product suits busy coffee drinkers who need a reliable, no-equipment solution and who care about ethical sourcing and sustainability. It is also useful for offices or travel where brewing equipment is limited but consistent flavor and a clean ingredient list matter.

People seeking specialty single-origin espresso-style extraction or those who want highly nuanced tasting notes from freshly ground beans should look elsewhere; this is an instant coffee focused on convenience and consistent, smooth flavor rather than micro-lot complexity.

Pros & Cons

Pros

• Ethical sourcing with USDA Organic and Fairtrade certifications supports sustainable farming practices.
• Freeze-dried process yields a smooth, fresh-brewed taste that dissolves instantly in hot or cold water.
• Recyclable glass jar reduces plastic waste and seals for freshness between uses.
• High servings per jar offer a better value per cup for frequent drinkers.

Cons

• Some customers reported mixed brewing experiences, which suggests cup strength and mouthfeel may vary by preparation method.
• As an instant coffee, it will not provide the layered complexity of freshly brewed specialty beans.

Specifications

Our Verdict

Rex Coffee Organic Fairtrade Freeze-Dried Instant Coffee is a practical choice for people who want quick, ethical coffee with a smooth profile and minimal bitterness. The recyclable glass jar and high servings per jar make it good value for homes, offices, or travel, though those wanting espresso-level nuance should opt for freshly ground beans instead.

Frequently Asked Questions

How many cups does one jar make?
Each 3.53 oz jar brews over 50 cups depending on how strong you make each serving.

Can it be used for iced coffee?
Yes, the freeze-dried granules dissolve in hot or cold water and work well for iced preparations.

Is the packaging recyclable?
The product comes in a recyclable, resealable glass jar to reduce plastic waste and keep the coffee fresh.