RTIC 28 Can Everyday Cooler - Portable Soft Insulated Cooler

Our review of the RTIC 28 Can Everyday Cooler finds it to be a practical, everyday soft cooler for people who need reliable, portable refrigeration without bulk. The main reason to buy is straightforward: a roomy insulated main compartment with closed foam insulation that keeps food and drinks cold for long outings. It is not a heavy-duty ice chest, but for lunches, beach trips, picnics and short camping stints the balance of size, storage pockets and a removable stainless steel bottle opener make it an easy grab-and-go choice.

Key Features

• Roomy insulated compartment: The main compartment is large enough to hold up to 28 cans and keeps contents cold using closed foam insulation for extended freshness.
• Multiple storage pockets: Built-in inside and outside pockets keep napkins, silverware, a wallet and keys organized and easy to access.
• Portable design: Soft-sided construction and a shoulder-ready profile make it easy to carry across the body or tuck into a car for travel.
• Removable bottle opener: A stainless steel bottle opener is included and removable, adding convenience at picnics and tailgates.
• Collapsible for storage: The cooler collapses into its own lid so it stores flat when not in use, saving space in closets or trunks.
• Durable exterior fabric: Tough fabric is designed to withstand frequent outdoor use for beach days, hiking and casual camping.

Who It's For

This cooler suits commuters packing lunch, families heading to the beach, and weekend tailgaters who want a lightweight, portable solution that still holds a substantial amount of food and drinks. The compact 28 can capacity hits a sweet spot for small groups or day trips where a full hard cooler would be overkill.

Those who need multi-day deep cold storage or a fully waterproof, heavy-duty cooler for fishing charters and extended backcountry trips should look at larger hard-sided coolers; likewise anyone who requires perfect zipper reliability for rugged, daily use may want to consider other options if zipper durability is a primary concern.

Pros & Cons

Pros

• Excellent ice retention for day-long outings thanks to closed foam insulation.
• Generous internal space and organization with multiple pockets for small items and utensils.
• Convenient portable design with a removable stainless steel bottle opener and collapsible storage.
• Good value for money for casual outdoor and travel use.

Cons

• Some customers report mixed feedback on zipper quality and long-term durability, so expect occasional wear with heavy daily use.
• Not intended as a substitute for a hard cooler on multi-day trips where extreme ice retention is required.

Specifications

Brand	RTIC
Model capacity	28 can
Insulation type	Closed foam insulation
Pockets	Multiple inside and outside storage pockets
Extras	Removable stainless steel bottle opener
Storage	Collapses into its own lid for compact storage

Our Verdict

The RTIC 28 Can Everyday Cooler is a solid choice for anyone who needs a portable, well insulated soft cooler for lunches, beach days and short trips. It delivers strong day-long cooling, handy organization and convenient extras at a reasonable price, making it good value for most casual outdoor users while those needing ultra-rugged long-term durability may want to compare alternatives.

Frequently Asked Questions

How long will this cooler keep ice?
The closed foam insulation provides reliable ice retention for day-long outings, keeping food and drinks cold for several hours to a full day depending on conditions.

Can it be carried across the body?
Yes, the soft-sided design and size make it comfortable to carry across the body or by hand for travel, picnics and beach use.

Does it fold flat for storage?
Yes, the cooler collapses into its own lid so it stores compactly when not in use.