The Trading Crowd: An Ethnography of the Shanghai Stock Market
The Trading Crowd: An Ethnography of the Shanghai Stock Market
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In this review of The Trading Crowd, Ellen Hertz offers a focused anthropological look at Shanghai's 1992 stock fever and its social consequences. The book is for readers who want an ethnographic perspective on market behavior rather than a technical finance manual. Hertz's strongest contribution is to place investors, officials and state policy within Shanghai's broader social fabric, explaining how a local moral storyline shaped participation and contest over the market.
Key Features
- Ethnographic fieldwork: Hertz uses close observation and interviews to reveal how everyday Shanghai residents engaged with the sudden emergence of a stock market.
- State and society focus: The book shows how the Chinese state played a dominant role in shaping market institutions and public narratives around investing.
- Investor dynamics: Hertz maps the tensions among big investors, small investors and state actors to explain competing claims over market control.
- Cultural interpretation: The study interprets stock trading as embedded in moral and social meanings rather than purely economic calculations.
- Historical snapshot: The account captures a specific moment in 1992 Shanghai that illustrates broader transitions in Chinese political economy.
Who It's For
This book suits students and scholars in anthropology, social sciences and contemporary Chinese studies who want a compact case study of how market forms interact with state authority and local culture. It is also useful for policy researchers interested in governance and financial socialization in non-Western settings.
Readers seeking a technical guide to trading strategies, up-to-the-minute market analysis or statistics should look elsewhere; this is qualitative social research focused on meaning, institutions and social conflict rather than on charts or financial advice.
Pros & Cons
Pros
- Provides rich, ground-level ethnographic detail that highlights how traders and officials interpreted market change.
- Highlights the central role of the state, offering a corrective to Western-centric market accounts.
- Clear narrative about the competing moral claims of large and small investors within Shanghai society.
Cons
- The focus on a specific 1992 moment means readers expecting contemporary market coverage will not find recent data or post-1990s developments.
Specifications
| Title | The Trading Crowd: An Ethnography of the Shanghai Stock Market |
| Author | Ellen Hertz |
| Series | Cambridge Studies in Social and Cultural Anthropology, Series Number 108 |
| Subject | Anthropology and cultural study of markets |
| Focus period | 1992 stock fever in Shanghai |
| Main themes | State role, investor behavior, moral narratives |
Our Verdict
Hertz's study is a valuable purchase for anyone wanting an ethnographic account of how markets are socially constructed in a non-Western context; it delivers thoughtful analysis of state influence and competing investor claims and represents good value for students and researchers seeking depth over breadth.
Frequently Asked Questions
Is this book a technical guide to trading?
No. It is an anthropological study focused on social meaning, not trading tactics or financial instruction.
What period does the book examine?
The research centers on the 1992 period when stock trading expanded rapidly in Shanghai.
Who is the author?
Ellen Hertz, an anthropologist who studies how markets and state institutions intersect in Chinese society.
Editor's Take
Hertz offers a focused ethnographic study of Shanghai's 1992 stock fever, valuable for students and researchers interested in how state power and social meaning shape market behavior.

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